At ESMO 2022, Merck featured two powerful oncology medicines, known for providing an 'extreme response' to tumours. They sought impact, and we delivered.
331k impressions on LinkedIn. 2.9m impressions on Twitter. In a survey, 100% agreed that the activity provided engaging information about Merck products. Awarded Double Silver for 'Innovation' and 'Meetings & Events' at the 2022 PM Awards.
